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How to Perform a Complete SEO Audit in 14 Steps

Use Semrush’s Site Audit tool to identify crawled pages and the issues that might be blocking search engines from accessing them effectively. For example, a technical SEO audit helped BetterVet, a mobile veterinary service, fix critical site errors affecting the crawling and indexing of their content. With a technical site audit, you can check how easily search engines can access, crawl, and index your pages. So basically SEO audits help you assess your website’s ability to appear in search engine results pages.

To do this, start by heading to Site Audit, click on + New project, and allow Ahrefs to authorize your account. It’s recommended to perform an SEO audit at least once every 3 to 6 months, but if your website undergoes significant changes or sees traffic drops, a more frequent audit is necessary. Make sure your main menu is clear, and that important pages are easily accessible. If visitors struggle to find what they’re looking for, they are more likely to leave, increasing bounce rates and negatively impacting SEO.

seo audit

Update content templates and remove cloaked links

seo audit

After you purchase our SEO audit services, we’ll perform a full SEO audit of the known ranking factors that search engines use to analyze and evaluate your website. We will carefully review every detail so that no corner is left unchecked. We can research and analyze your current keywords, the rankings of your top pages, the performance of your content, and your progress toward your overall SEO goals. We also use this tool to analyze your competitors and learn how you stack up.

KeywordsFX is a free keyword research tool that lists related long-tail keywords to a primary keyword you type in. With top free SEO tools like Ahrefs Backlink Checker, you can research your competitors’ backlink strategies and identify link-building opportunities for your site. Ready to conduct a competitor analysis but don’t know which tools you can use to check website traffic? For example, a page providing instructions for how to tie a friendship bracelet that’s missing instructional images and essential keywords will rank poorly. Google’s PageSpeed Insights tool includes a page experience factor that considers both page load speeds and UX.

seo audit

Lead Conversion Optimization Audit

Alternatively, you can check Core Web Vitals using Google Search Console. The platform will showcase graphs on both mobile and desktop performance with an opportunity to open full reports with details and suggestions. With Core Web Vitals influencing rankings, it’s essential to guarantee seamless loading times and visual stability. The pages with duplicate titles and meta description tags are likely to have nearly identical content as well. Your pages will never show up in search without proper HTML tag optimization. Sometimes, we may accidentally link too many resources on a single page.

  • The bottom line is that Claude’s AI models are more advanced and provide accurate insights that ChatGPT couldn’t compete with.
  • Make sure you always follow the best link-building practices to avoid such issues.
  • Do not be surprised by the results you did not get for the work you did not do.
  • With our powerful SEO audit software, you can identify any issues that may be causing slow load times and take action to improve page speed for maximum impact.
  • There is a risk of buying not only the domain but also its previous penalties by Google.
  • From B2B SEO to eCommerce SEO, we have unrivaled experience crafting custom digital business solutions for enterprise organizations.

Best for getting customized, real-time alerts of website changes and SEO Anomaly issues. Replace SE Ranking branding with your own logo and company name. Next, click the “Formatting” section to create a layout for your report. One of the standout features SE Ranking’s Website Audit tool offers is its ability to group web assets. Once SE Ranking crawls all the pages (which can take up to 10 minutes), it provides an illustrated overview.

seo audit

seo audit

Tools like TinyJPG can optimize your images before they’re added to your site. The hreflang tag is imperative for sites in multiple languages. One of the biggest reasons Google rewrites title tags is that they are simply too long.

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